Lawrence Brown

Tag: Advertising

  • Did IKEA just kill UK Grime?

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    by

    Lawrence Brown
    in

    Do you remember when your parents started using slang words that were only used by your mates? It was awkward, right? You stopped using them. Brands can have an equally awkward habit of the same weird flex, but ok. 18 years ago, the BRIT awards crowned UK Garage group So Solid Crew with the best…

  • Make it more uncomfortable

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    by

    Lawrence Brown
    in

    Recently, I’ve been thinking about when is the best time to get someones attention. How could your message be interpreted and received by editing simple variables? I walk past this campaign / idea / initiative(?) every day It’s very pretty. Well done Design team. Pretty stuff is the big idea of the Westfield mall. However,…